Product Designer
Hi there!
I'm Priscilla Hilaya, a Senior Product Designer based in São Paulo, Brazil.
A specialist in combining data-driven insights, AI-powered workflows, and product strategy to build intuitive, user-centric interfaces that solve real problems. Holding a degree in Design and over 9 years of experience, I've navigated through entertainment, fintech, and travel tech, focusing on turning complex challenges into meaningful solutions for people.
Where I've Been
What They Say
Pri is highly organized, proactive, and versatile across the design discipline. She excels at building bridges and clearly communicating the rationale behind her design decisions. A true multidisciplinary professional whose autonomy and experience shine through every project.
Jessica Araújo
Sr Product Designer
Pri is an organized, committed, and highly skilled professional with an exceptional sense of priority. Always ready to optimize workflows, she brings strategic ideas that make projects run seamlessly. Her guidance and expertise make her an invaluable partner to work with.
Gabriel Grossi
Product Manager
Working with Pri during CCXP was an incredible experience. She is exceptionally talented, dedicated, and always brings her absolute best to every project she touches.
Larissa Garcia
Motion Designer
Priscilla is a dream creative partner: fast, organized, attentive, and deeply passionate about her craft. Her strong commitment and love for design make working with her effortless and inspiring. I recommend her with total confidence.
Thamires Castro
Project & Account Manager
